The Style of the Stedelijk

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Paperback: 160 pages
Publisher: nai010
Language: English Dutch
ISBN-13: 978-9462080195
Product Dimensions: 19.0 x 14.5 cm
Release Date: 2012
Price: sold

Designing for a Museum. Book + Film
Author:Frederike Huygen, Lex Reitsma

Fascinating publication on the visual identity of a leading museum

The reopening of the Stedelijk Museum Amsterdam on 23 September 2012 will mean the inauguration of a spectacular new edifice as well as a new house style. The Style of the Stedelijk is the fascinating account of the Stedelijk Museum’s unique relationship with graphic design and search for a new visual identity.

In the documentary and the book The Style of the Stedelijk filmmaker Lex Reitsma and design historian Frederike Huygen examine the long search for a new house style. The various participating designers and their proposals are presented, as well as the house style concept developed under current director Ann Goldstein by Mevis & Van Deursen, and the museum’s fascinating history and unique relationship with graphic design.

Lex Reitsma is a graphic designer and filmmaker. In 2011 he made the documentary Rietveld’s Chair (Premsela Design Stories 1). Frederike Huygen studied art history in Leiden and Amsterdam and is a freelance design researcher and writer specializing in design.

2012年にリニューアルしたアムステルダムのStedelijk MuseumのVIの変遷をたどる一冊です。デザインはWillem Sandbergから始まりWim Crouwel、Walter Nikkels、Pierre Di Sciullo、Anthon Beeke、そしてMevis & Van Deursenという歴代のオランダを代表するレジェンドグラフィックデザイナーの試行錯誤を探ることができます。

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