Die Neue Graphik / The New Graphic Art / Le Nouvel Art Graphique

Hardcover: 248 pages
Publisher: niggli
Language: English German French
ISBN-10: –
ISBN-13: –
Product Dimensions: 24 x 23.2 x 1.3 cm
Release Date: 1959
Price: sold

Author: Karl Gerstner, Markus Kutter
Book design: Karl Gerstner

Rare. An important, extensive survey (the first of its kind) of international, modern graphic design (commercial art) from its’ origins until the late 1950’s, published shortly after the founding of the Gertner + Kutter agency. Its origins, its evolution, its peculiarities, its task, its problems, its manifestations and its future prospects, compiles with commentary by Gerstner + Kutter. Beautifully designed (on a three column grid) and written by Karl Gerstner and Markus Kutter. 432 illustrations with 12 in full color including sections on: trademarks, advertising, packaging, book jackets, posters and more. Highly recommended! Printed in Switzerland.
the text originated from the display

Karl GerstnerとMarkus Kutterによって編集されたグラフィック作品集の名著です。本のデザインもKarl Gerstnerによるものでグラフィックデザイナー、デザイン学生は作品図録だけでなくゲルストナーによるタイポグラフィ、レイアウトから多くを学び取ることができます。

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