idea 322 : helmut schmid design is attitude

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Paperback: 200 pages
Publisher: Seibundo Shinkosha
Language: Japanese / English
Product Dimensions: 29.4 x 22.4 x 1.4 cm
Release Date: 2007
Price: $80 USD (¥8,800 JPY)
Free Worldwide Shipment from Tokyo with tracking number from Tokyo
Condition: good (pre-owned)
slight fading on the spine and slight dirt and stains on the cover.

The first 16 pages of the issue are devoted to a preview of the exhibition, designed by helmut schmid himself. The front and back covers are also designed by helmut schmid.

helmut schmid: design is attitude [exhibition preview] Text by Victor Malsy and Philipp Teufel and with designers comments collected by Maria Kiseleva
Design by Helmut Schmid

Special Feature: Otl Aicher the world as design
[Contributors] Markus Rathgeb “Otl Aicher: An Introduction to His Life and Works”
Martin Krampen “Semiotic reading of Aicher’s graphic posters for the Ulm Adult Educational School (Volkshochschule).”
Ian McLaren “Otl Aicher; designer and practical idealist”
Albrecht Hotz “Working at Rotis”
[Japanese Translation] the world as design Otl Aicher, Translation by Mariko Otabe
[exhibition preview]72: Otl Aicher and the Munich Olympaid Exhibition Supplement Curated and designed by Bibliothèque
With Contribution from Michael Burke and Ian McLaren

Special Feature: Journal Culture
This special feature introduces what we call “Journal Culture” through the premier issues of journals collected by William Drenttel, Winterhouse. The journals in his collection can remind us of the timeless enthusiasm that accompanies a new magazine or journal. We’ve also bolstered with a selection of design periodicals from the recent past – publications that could all too easily slip out of public memory should we not acknowledge them now – and use these as a way to connect the past and present of publishing through a visual introduction to the cultural tides of journals and magazines.With contribution from William Drenttel, Winterhouse.URL: http://www.winterhouse.com/Journals that included in this feature are; 2wice, ANY, Art and Literature, Aspen, Baseline, Cultural Critique, Dot Zero, Eye, Fact, Grey Room, The Hasty Papers, Journal of Printing Historical Society, The Journal of Typographic Research, Log, Mainstream, Matrix, Minimal Politics, Normal, October, Partisan Review, Signature, Tel Quel, Trace, Typographica and so on…

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