Hardcover: 124 pages
Publisher: The CoCoMAS Committee
Language: Japanese, English
ISBN-10: –
ISBN-13: –
Release Date: 1976
Price: $80 USD (¥8,800 JPY)
Free Worldwide Shipment from Tokyo
Condition: good
The dust jacket has some fading due to age and scuffs on the spine, but the book itself is in good condition.
This book is part B3 of the Design Systems for Corporations series, produced by CoCoMAS, a Japanese research institute dedicated to the study of corporate identity. Presented in both Japanese and English, the series compiles and analyzes corporate design manuals collected from around the world, combining documentation with photographs showing their real-world implementation.
Volume B3 features the design systems of nine companies — Fiat, Gruner + Jahr, Printemps / Brummell, ICI, Beekman Downtown Hospital, Merlin Gerin, PLUS, Lawry’s Foods, and GKN.
Among them, the Fiat identity system designed by Armin Vogt and Jean Reiwald stands out as a true highlight — an exceptional work that alone makes this volume worth owning.
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Fiat
Gruner+Jahr
Printemps/Brummell
ICI
Beekman Downtown Hospital
Merlin Gerin
PLUS
Lawry’s Foods
GKN